You don’t know how to get your first customers in?
Let me say it again in other words: if you are considering to start a business in the software field (and do that with limited resources), your products (or services) should be good enough to be purchased by your family and friends. You might think that your relatives will buy your stuff, just because they have a lot of compassion for you, and you are somehow forcing them to buy something that they don’t really need.
But lets face it: how do you really plan to get your first 3-4 customers? You have no brand, you have no previous experience and you are hungry – you are not in the position to wait for a miracle.
In this case, all you have to do is to consider your relatives and friends as regular customers: provide them with the products and services they need; and as every other client they are interested to get the best value for their money.
Here is where you have your first customers!
I like the pratical idea presented in your article. People are people and success in business is about adding value. Doing something your proud of and feel good doing is key to perservering long enough to reach success. Keeping simple principles like, good enough for those you love, in mind once you experience success is your compass to achieving your potential in whatever you chose to offer in business. I work with people in the personal development business and we stick to simple systimatic ways of duplicating the things that work well for our clients. Adding real value is an easy sell, always be looking for new ways to add value, but deliver them in that same certain way. Thanks Joe Crawford