Category | Sales and marketing

How to Make Signage Work For You

Posted on 21 October 2011

-Brandon  Serna, on behalf of FASTSIGNS When it comes to running a business, what are the most important things you need to be doing?  If “attracting new customers” isn’t on your list, you definitely need to reconsider your business strategy! Customers are the backbone of any industry.  Without them, you’d quite literally be out of 

When Promo Products Become Important for a Small Business

Posted on 13 October 2011

Promotional products can be an effective way for a small business to establish a public identity. It’s called brand marketing, and the idea is to get consumers to accept a free gift and remember the caring company that gave it. Imprinted promotional items can be given out at trade shows, contests, company get-togethers, corporate meetings, 

Is Facebook really efficient for small businesses?

Posted on 24 September 2011

With everybody being more or less on Facebook nowadays I’ve seen a lot of small businesses creating a Facebook page. However, I’m not sure if having a Facebook page is really efficient for a small business, so I’ve tried to collect a few thoughts about this and let it be you to decide. Why do 

Tips for Writing Compelling Content for your blog or small business website

Posted on 02 June 2011

You don’t have to have an English or Communications degree to write compelling content for your blog or small business website. Instead, you just need to follow a few basic rules. It sounds cliché, but compelling web content really does come from the heart. It makes people want to read on, even while meeting SEO 

Foreign Exchange: Top Ten Tips

Posted on 26 April 2011

Preparing to travel can be a busy time whether you’re caught up with organising airport parking or about to attend a business trip, or even if you’re buying that elusive holiday house in the sun . Foreign currency exchange, like any other part of your trip abroad should be well planned and researched to give 

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